Ian Camplin, Head of Prime Residential
As someone who’s been involved with the prime property market in and around Cobham and Oxshott for over 40 years, it would be fair to say that I’m the most experienced agent currently working in the area.
The good news is that as the Head of Prime Residential at Grosvenor Surrey, I’m now heading up the prime division across Claygate and Hinchley Wood, too. This means that homeowners who own properties in these two areas – and even as far as the Dittons – can benefit from my years spent selling many of the finest properties within the county.
Moreover, demand for best-in-class properties throughout Elmbridge remains incredibly high, as do property values at this end of the market. In fact, despite a number of challenging political and financial factors towards the beginning of the year, the first nine months were broadly positive for Elmbridge.
This is particularly the case for owners of prime property, which has fared extremely well comparatively and which continues to attract discerning buyers from all over the world. Of course, the current – but seemingly easing - mortgage squeeze is likely to cause further turbulence over the remainder of the year, but this has markedly improved – even from as little as a month ago.
It’s also important to note that the prime markets tend to display a greater degree of resilience – and Elmbridge, as one of the UK’s most affluent areas, is certainly no different.
However, correct pricing from the outset is more important than ever, and this is where choice of estate agent becomes all too important. It’s also where the point of differentiation between a poor, average and excellent estate becomes abundantly clear.
Of course, myself and the team firmly place Grosvenor Surrey in the latter category – and deservedly so. Our list of private contacts – or the ‘black book’, as it’s often referred to – is extraordinary. Our recent success is testament to this, too. In September and October to date, we’ve exchanged contracts on a considerable number of prime properties valued at around £3m, with some in excess of £4.5m.
As we near the end of the year, and as we approach Christmas in particular, things tend to slow down. But this window before the beginning of a New Year, when things really do take off, is the ideal time to prepare for a sale. After all, if everything is in place to go to market at the beginning of 2024, you’ll be ahead of the game.